POC (Proof of concept)
Fitness & Wellness mobile application (B2C)
About the POC
Fitnees Mobile application that effortlessly combines different elements of user health journey, such as access to personal trainer, medical records, smartwatch data, diet plans from nutritionist, and weight measurements, all within a single, convenient platform.
1. Solution Brief
Objective: The primary objective of HealthHub is to empower users to take control of their health journey by seamlessly integrating essential components, such as personal training, medical records, smartwatch data, nutritionist-prescribed diet plans, and weight management into a single, user-friendly platform. This application will promote a holistic approach to health and wellness.
Key Features
Personal Trainer Integration
- Connect with certified personal trainers who can design customized workout routines.
- Access video tutorials and fitness plans tailored to your fitness goals.
- Track progress and receive real-time feedback from trainers.
Medical Records Management
- Securely store and manage your medical records, prescriptions, and health history. Get medication reminders and appointment notifications.
- Share relevant medical information with healthcare professionals when needed.
Smartwatch Data Sync
- Seamlessly sync data from popular smartwatches and fitness trackers.
- Monitor heart rate, sleep patterns, step count, and more.
- Receive insights and trends to make informed health decisions.
Nutritionist-Prescribed Diet Plans
- Consult with certified nutritionists for personalized diet plans.
- Receive meal recommendations and grocery lists.
- Track your daily food intake and nutritional goals.
Weight Management
- Log and monitor your weight, BMI, and body measurements.
- Set weight loss or gain goals and track progress over time.
- Receive motivation and tips for achieving your target weight.
Social Community
- Connect with a community of like-minded individuals on their health journey.
- Share achievements, challenges, and tips for staying motivated. Participate in challenges and competitions for added motivation.
User Experience
Users can access all health-related data and services with a single login.
Customizable dashboards provide at-a-glance insights into your health journey.
Integration with wearables ensures real-time data updates.
Security and Privacy
Implement robust security measures to protect users’ personal and health data.
Comply with relevant data protection regulations to ensure user privacy.
Monetization
HealthHub can offer a freemium model with basic features available for free.
Premium subscriptions can provide access to advanced features and personal coaching.
Target Audience
Health-conscious individuals, fitness enthusiasts, and anyone looking to improve their overall well-being.
2. Scope
Project Scope
In Scope
User-Friendly Interface
- Design an intuitive and user-friendly interface for the mobile application.
Community and Social Features
- Create a community aspect within the application for users to connect.
Integration with Health Components
- Allow users to connect with certified personal trainers. Implement video tutorials and fitness plans.
Security and Privacy
- Implement robust security measures to protect user data.
Monetization
- Offer a freemium model with basic features available for free. Explore premium subscription options for advanced features and personal coaching.
Out of Scope
Medical Diagnosis
- HealthHub will not provide medical diagnosis or treatment recommendations.
Health Insurance Integration
- Integrating with health insurance providers for claims or coverage information is out of scope for this version of the application.
UX Design Timeline
1-2
Week
Phase 1
- Research and Analysis
3-4
Week
Phase 2
- Information Architecture and Wireframing
5-7
Week
Phase 3
- Visual Design and Prototyping
8-9
Week
Phase 4
- User Testing and Refinement
10-11
Week
Phase 5
- Final Design and Handoff
12-
Week
Phase 6
- Development and Launch
–
Ongoing
- Post-Launch
3. Information Architecture
IA
4. Persona
Background
Name: Sarah
Age: 32
Location: Mumbai, India
Profession: UI/UX Designer
Hobbies and Interests: Art, Latest Technologies, Design, Animation
Goal: Embrace a healthier lifestyle and prioritize wellness.
Demographics
Gender: Female
Marital Status: Single
Education: Bachelor’s Degree in Design
Income: Middle-class
Challenges
Struggles to maintain a consistent fitness routine.
Has a busy work schedule, making it hard to manage health effectively.
Wants a holistic approach to wellness but finds it difficult to coordinate between various health-related activities.
Goals
Improve overall health and fitness.
Access personalized fitness guidance.
Manage medical records more conveniently and Monitor daily health metrics easily.
Psychographics
Motivations: Understand what motivates Sarah to prioritize her health and wellness. Is it to feel more energetic, achieve a specific fitness goal, or improve mental well-being?
Values: Explore her values related to health, such as the importance of balanced nutrition, regular exercise, or preventive healthcare.
Pain Points: Identify specific pain points she experiences in her journey towards a healthier lifestyle.
Tech Savviness
Tech Comfort Level: Assess her comfort level with using technology, including her proficiency with mobile apps, wearables, and smart devices.
5. Sarah's Journey Map
Discovering and Using HealthHub
Stage of the Journey: Activities and Emotions
Sarah realizes the importance of improving her health and wellness.
She starts seeking a comprehensive health app that can assist her.
Concerned about her health, Sarah discusses her search with her friends who have similar goals.
😕
Sarah’s friends recommend various health apps they’ve heard of or used.
She listens to their suggestions and takes notes.
Sarah is inquisitive and decides to do some research to find the best fit for her needs.
🤔
While researching, Sarah stumbles upon “HealthHub.”
She reads about its features, which include personal trainer integration, medical records management, smartwatch compatibility, and more.
Sarah feels hopeful that “HealthHub” might be the solution she’s been looking for.
😊
Sarah decides to download “HealthHub” from her device’s app store.
As she installs it, she feels optimistic about the positive changes it could bring to her health journey.
Sarah sets up her profile, eager to explore the app’s functionalities.
😃
Sarah opens “HealthHub” and explores its features.
She connects her smartwatch and starts syncing her health data.
Sarah schedules her first virtual training session with a personal trainer.
She uploads her medical records and begins communicating with a nutritionist.
🤩
Over time, Sarah experiences improvements in her health and fitness.
She successfully achieves some of her wellness goals.
Sarah feels accomplished and satisfied with the holistic approach that “HealthHub” offers.
She continues to use the app to maintain her healthy lifestyle.
😌
Delighted with her experience, Sarah shares her success story with “HealthHub” on her social media.
She encourages her friends who were also seeking health solutions to try the app.
Sarah becomes an enthusiastic advocate for “HealthHub”
😊
6. Concept Design
Note: This is a simplified concept design for illustration purposes.
1. Login Screen
7. Journey Mock-up content
Sarah logs into the app using her credentials or creates a new profile.
8. Journey Mock-up
Sarah logs into the app using her credentials.
She lands on her personalized dashboard, where she can see her smartwatch data, upcoming training sessions, and reminders.